April 2008 Archives

Carlsberg Tram

This morning I got hold of it. The Zurich EURO 2008 Carlsberg tram (street rail). I had told you last week that it would be impossible to deduct from the Feldschlösschen image how elaborate the interior of this rolling advertising vehicle really is. Again, I didn't have my camera with me today - as a result image quality is limited by my cell phone.

Five more inspirational videos for multi-touch interfaces. Have a look ...

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Seth Godin points us to an amazingly beautiful experiment from Vienna, step 1. Harvesting the Twitter stream of emotions ...

View the stream! | Read Seth Godin!

Make sure to have a look at this 2-part video presentation of the Microsoft Surface.

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Seven Master of Arts students from Constance at the University of Applied Sciences Communication Design faculty will be working on design research concerning multi-touch interfaces during this summer term.

TED Talks: Sir Martin Rees, 2005.

Our last century?

View the talk!

Just have a look. This video is viral, indeed. Not funny, just amazing. Thanks, Tina! | Watch the video!

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3 learnings:

  • Markets are conversations
  • PR in its current format will die
  • It's people, not corporations.

Support this blog and order one of the books below:

Carlsberg Tram

Image © Feldschlösschen AG

Three weeks ago - tired from a 4 hour train ride - I was getting on one of Zurich's EURO 2008 street rails, the Carlsberg version. Wow. You cannot deduct from the image above how perfectly elaborate the interior of the "Tram" is! I will keep a camera handy for the next encounter.

But no comparison with the IKEA Kobe train Idris Mootee featured yesterday ;) Make sure to read his piece on IBM's "The End of Advertising as We Know It" study below.

Read Idris Mootee!

"Via CrunchGear the above video is allegedly being used by Microsoft as an internal promotion tool for encouraging sales of Vista. We’ve defended Microsoft’s takeover offer for Yahoo a number of times previously, but watching this you sort of understand why Yahoo employees are scared.

Long Zheng notes that this video is the real deal (not a spoof) as Kevin Turner, Microsoft’s Chief Operating Officer makes an appearance. Other reports are suggesting that it’s a Microsoft developed internal spoof. What ever it is, it’s bizarre."

Watch the video!

According to Wikipedia, the first TV ad was broadcast in the US at 2:29 PM on July 1, 1941. Today, over the course of 10 hours, there are approximately 3 hours of ads. Take a medium length of 30 sec per clip and you could air 360 of them on one channel within 10 hours. Below we have 9. Multiply that by 40. Start the clips and enjoy a visually inspiring 5-minute coffee break - a selection worth watching:

[Please be aware that certain spots may contain mature content, which is unsuitable to minors.]

Tesla

Image © Tesla Motors

Cultural models by Geert Hofstede or by Fons Trompenaars and Charles Hampden-Turner are based on a simple principle: Lay out a dimension and try to quantitatively assess the culture under the given dimension. E.g.

- Do members of a culture openly display emotions? This dimension can be assessed by questions as "In my society, it is considered unprofessional to express emotions overtly. (a) agree - (d) disagree."

Those cultures that display emotions to a lesser extent (a), are more on the neutral side of this dimension. On the other hand those cultures more openly displaying their emotions (d) are called affective.

Stephen P. Anderson: "Want a fresh perspective on UI design?

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I don't want to be too harsh on this one, the organization fed me for years ... But and hence: Is there a single person in charge of Microsoft Marketing? Remember: Product Place Price Promotion.

This is simply a mess. Too much. Geeks and insiders being able to follow. The rest of us giving up. Reading the Microsoft Insider for only 1 day, we have:

"Zune VideoX - Microsoft Windows XP Media Center Edition - Media Center Extender - Media Center DVR - Zune Marketplace - Windows Mobile - Windows Update - Windows Vista SP1 - eLive - Groove - FolderShare - Windows Client Communications - SharePoint - Windows Starter Edition - Live Search Maps - Multimap - Virtual Earth 3D - Live Maps - Live Mesh - Windows Live - Live Search"

I repeat: 1 day from a single source of information. Just the product names.

Get it?

Less would be more. Follow the Insider!

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You may have watched Garr Reynold's Talk@Google on Sunday. In case you want to get a grip on his excellent recommendations yourself, support this blog and order one of the books below:

TED Talks: Ben Saunders, 2005.

“You tried your hardest and failed miserably.” Aisha, remember that one? Must have been one of our rides back from Zurich or Constance ...

View the talk!

The little things matter.

Garr visited the US giving this presentation at Duarte Design, Microsoft, and Google.

Why am I featuring Google? A personal preference? No, in this case, absolutely not. Please, Microsoft, wake up. This is Web 2.0 now. Google merely uploads its talks on YouTube. Where can I find the Microsoft presentation? That's pure ignorance. Stick with your "not built here, not good" and "we keep it to ourselves" attitudes - and you might be out.

Watch the video!

Director IJsbrand van Veelen goes looking for the truth behind Wikipedia.

Watch the movie!

TED Talks: Johnny Lee, 2008

We found out how to use our Wii as a digital picture frame. This presentation goes far beyond that.

View the talk!

Last October it was 50 years of Sputnik. The cold war aside, the shock spurred several initiatives in the following years which lead to

  • An engineering boom and the new math
  • DARPA, NLS, hypertext, and the Internet's and GUI's ancestors
  • The National Science Foundation NSF
  • Standardized project management frameworks
  • And last but not least: A man on the moon in 1969 - whatever happened since then ...

1 month ago Bill Gates asked on LinkedIn: "How can we do more to encourage young people to pursue careers in science and technology?" My answer was: “As parents: Be afraid of the future (Sputnik effect) and provide good toys (LEGO, fischertechnik).”

Watch the movie!

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According to Wikipedia, the first TV ad was broadcast in the US at 2:29 PM on July 1, 1941. Today, over the course of 10 hours, there are approximately 3 hours of ads. Take a medium length of 30 sec per clip and you could air 360 of them on one channel within 10 hours. Below we have 9. Multiply that by 40. Start the clips and enjoy a visually inspiring 5-minute coffee break - a selection worth watching:

[Please be aware that certain spots may contain mature content, which is unsuitable to minors.]

No, that's not correct.

Google Complex

Image © InformationWeek

What's that image above?

A power station?

TED Talks: Frank Gehry, 1990.

Stumbling across that 18-year old talk during a train ride last week. A 50-minute slide show featuring Frank Gehry explaining the site-specific nature of his buildings. I take pieces and bits, and look at it, and struggle with it, and cut it away...

View the talk!

Idris Mootee summarizes thoughts on (business strategy) innovation:

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Exactly my point:

  1. Why not switch on the lights as soon as I open my condo (when it's dark outside)?
  2. Why not switch on the light when my alarm bell rings?
  3. Why not close all doors of my car as soon as I leave - nobody else is inside?
  4. Why not keep open the bus and street rail doors just by approaching them?
  5. Why not flush my personal toilet as soon as I am leaving it?
  6. Why not close the front door of my house as soon as I am leaving it - and re-opening as soon as someone is approaching the door from inside?
  7. Why not save my documents as soon as I am typing? Who invented the Save button?
  8. Why not start my laptop as soon as I open the lid?
  9. Why not open any public door as soon as I approach (or stand waiting in front of it)?

Read 37 signals!

How long time ago was that? Searching with Hotbot (there was no Google on the horizon). Reading Wired on a regular basis. And watching all those incredible flash videos on Animation Express. Including Scott Bateman. I learned this morning that he is related to David Silverman. Nice Excerpt ;)

Watch the video!

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