Graham Brown starts this year's youth trends report with: "Youth in 2010 will be the first generation in the post-digital economy the retailer will know by name."
Technology trends:
1. I.D shopping
2. The modern campfire
3. Social media reincarnation
4. Co-shopping
5. P2P and eBooks
6. Sideloading
7. Mobile learning
8. Plug-n-play payments
9. The surprise breakfast
Social trends:
10. The carrot mob
11. The end of Gen Y
12. Evolution
13. Skateistan.
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