&893/ Essential Slides: Getting Gamification Right

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Getting Gamification Right. A Google Tech Talk given on January 24, 2011 by Sebastian Deterding.

That's exactly what Google should be striving for in its own products: Joy of use. As we see it emerging in - say - Hotpot.

Secret ingredients are

  1. Gamification
  2. Missing ingredients
  3. Getting it right

transported by

  1. Meaning: Applications have to connect to something that is already meaningful to the user - or wrap themselves in a story that makes them meaningful.
  2. Mastery: The user has to experience being competent and of achieving something.
  3. Autonomy: The user needs a sandbox to play in and something to play with!

Make sure to study Sebastian's 154 slides before launching the video! View the presentation! | Get to know Sebastian Deterding!

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